A quick search in Wikipedia for this pastry reveals that almost every European language has a name for it, just look at these few examples:

• kifli in Hungarian
• kipfl in Austrian Italy
• Kipferl in Austrian German
• Hörnchen in German
• kifla or кифла (pl. kifle or kiflice) in Croatian, Bosnian, and Serbian
• кифла or kifla in Bulgarian
• кифла in Macedonian
• kifle in Albanian
• giffel in Danish and Swedish
• rogal or rogalik in Polish
• rohlík in Czech
• rožok in Slovak
• рогалик/rogalik in Russian
• рогалик/rohalyk in Ukrainian
• rogljiček in Slovene
• cornuleț in Romanian
• gipfel in Switzerland

If there are so many names, there is a vast collection of recipes accompanying them too!
We did not attempt to choose the most “rightful” one. We started with the taste we want to deliver and then, after many hours of tweaking, reverse-engineered it back to the list of ingredients.
Our Rogliki recipe is neither right nor wrong nor linked to a particular region, it represents our sweet memories of these delightful, crescent-shaped bread rolls available in abundant supply in places where we grew up.